According to a new survey by Chief Marketer, firms that are not fully utilizing and integrating blogs, micro-blogs (like Twitter), bookmarks, video, sharing, etc. aren't completely behind the times—yet.
The research shows 68% of B2C marketers coordinate their digital and traditional activities, compared with 58% of B2B marketers. The main reason cited by those who are not utilizing (or at least not integrating) social media is a lack of budget, coupled with a lack of in-house expertise. Many also remarked that their activities have gone completely online and therefore there's little to integrate.
Get the rest of the results of the survey on JDM's Shameless News center.
Learn more about JDM's social media marketing services in our Social Media Kit package.
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Monday, January 4, 2010
Social Media Marketing in 2010
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Interesting post, "Is Twitter Quieting Down?"
ReplyDeletehttp://blog.poplabs.com/2010/01/is-twitter-quieting-down/
What's the best way to get traffic to your Facebook or Twitter page? Promotional items! Put your URL or Twitter name on coffee mugs, candybars, drinkware and more.
ReplyDeletehttp://www.shepardpromotions.com